I am Layla, an observer, storyteller, and multiculturally aware freelance designer.👋
This project is a rebrand of the environmental organization Greenpeace, whose goal is to "ensure the ability of the Earth to nurture life in all its diversity".
This rebranding strategy is to make Greenpeace more passionate, courageous, helpful, and young, also to give people a non-radical feeling.
This is a white wine packaging with the theme of the famous Dunhuang murals in Northwest China. It aims to spread the mural culture through the packaging medium. Its inspiration comes from the murals of Mogao Grottoes, deserts, wine culture, etc.
This is an aromatherapy essential oil publicity exhibition. The purpose is to widely publicize the OEO brand value and let more people participate in this unique immersive enjoyment activity.Let people sit down and feel the plants, fragrances, and more.
This project was created using individual metal and wood type pieces, hand-set and printed on a letterpress.
By engaging with this tactile, historical process, I explored typography’s power to communicate urgent social messages. Merging traditional craft with contemporary activism, the work highlights typography’s enduring role in shaping cultural dialogue.